PUT YOUR BUSINESS
IN FRONT OF 5,000+
HIGH-INCOME HOMES
Postcard advertising is one of the few marketing tools that's seen by almost every household it reaches — but for most small businesses, the cost of postage alone is crippling or out of reach. PiggyBack Postcards gives you that same instant visibility for a fraction of the cost by sharing the space, sharing the postage, and multiplying the exposure. All this for as low as an amazing 6¢ per home.
How It Works
Getting your business in front of thousands of local, high-income households is simpler than you think.
Reserve Your Spot
Claim your industry category for your territory. Once you're in, no competing business within your industry will appear on any side of that postcard — guaranteed.
We Design Your Ad
No designer, no problem. Our team can create a bold, professional ad for your business — no design experience needed on your end.
We Handle Delivery
Using USPS Every Door Direct Mail (EDDM), we target the highest-income carrier routes in Crossville and Fairfield Glade — no mailing list required.
Your Phone Rings
Every 3 weeks, your ad can land in up to 10,000 mailboxes — vibrant full color, impossible to ignore. Choose every 3 or every 6 weeks.
Advertising That Works Smarter
Every feature is designed to protect your investment and maximize your return.
Highest-Income Households
We use USPS EDDM data to target the top-income carrier routes in each territory — putting your message in front of the customers most likely to spend.
Immediate Visibility
Unlike magazines or newspapers where ads get buried, every ad on our top quality, premium postcards are immediately visible the moment it's pulled from the mailbox.
Industry Exclusivity
We allow only one business per industry on each postcard. Your competitors cannot buy their way onto your card — period. Your category is yours alone.
Affordable Payments
We make it easy to grow your reach without straining your budget. Advertisers who reserve spots on more than one postcard are eligible for flexible monthly payment plans.
Flexible Scheduling
Advertise every 3 weeks for maximum frequency and top-of-mind awareness, or choose every 6 weeks for a more budget-friendly cadence. You decide.
Unbeatable Value
Reach 5,000 high-income homes for as little as 6 cents per household. With plans starting at $250/month, it's one of the most cost-effective local advertising options available.
See What Your
Ad Could Look Like
Each postcard features up to 11 local businesses — all in their own industry, all with bold, professional ads designed to convert.
- ✓ Full-color, professional design — your brand looks its best alongside other respected local businesses.
- ✓ No ad gets buried — every business on the card is visible at a glance, the moment the postcard is picked up.
- ✓ Sent via USPS EDDM — no mailing list needed. We handle everything from design to delivery.
- ✓ Spots are limited — only 11 advertisers per card, and each industry is exclusive. Once your category is claimed, it's gone.
Your Reach. Your Way.
Your advertising is fully customizable. Choose the outreach level that fits your goals and budget — then scale up as your business grows. Every plan includes industry exclusivity, professional ad design, and USPS EDDM delivery. No hidden fees. No long-term contracts to start.
Begin building your local presence. Advertise in Fairfield Glade OR Crossville every 6 weeks and start reaching the highest-income households in your territory.
- 5,000 homes per mailing
- 8 mailings per year
- Up to 40,000 impressions/year
- Industry exclusivity on each postcard you mail
- Professional ad design included
Alternate between Crossville AND Fairfield Glade every 3 weeks — a postcard goes out every 3 weeks, reaching both territories across each 6-week cycle.
- 5,000 homes per mailing
- 16 mailings per year (alternating)
- Up to 80,000 impressions/year
- Industry exclusivity on each postcard you mail
- Professional ad design included
Dominate your core territory every 3 weeks while maintaining a consistent presence in the second territory every 6 weeks. Maximum impact where it matters most.
- Core territory: 5,000 homes every 3 wks
- Second territory: 5,000 homes every 6 wks
- Up to 120,000 impressions/year
- Industry exclusivity in your core territory
- Professional ad design included
Advertise in BOTH Crossville and Fairfield Glade every 3 weeks. The highest frequency, the widest reach, and the strongest brand recognition available.
- 10,000 homes per mailing
- 16 mailings per year
- Up to 160,000 impressions/year
- Industry exclusivity in BOTH territories
- Professional ad design included
The Power of Consistency
At full reach, your ad hits up to 20,000 high-income mailboxes every 6 weeks — with a postcard going out every 3 weeks. That's up to 160,000 impressions per year, keeping your business top of mind across the highest-income households in Cumberland County.
Two Territories. One Powerful Reach.
We currently serve two high-income territories in Cumberland County, each targeting 5,000 of the highest-income households via USPS EDDM.
Crossville
Reaching 5,000 of the highest-income households in Crossville, TN. A growing community with strong local spending power.
Fairfield Glade
Targeting 5,000 premium households in Fairfield Glade — one of Tennessee's most affluent resort communities with exceptional purchasing power.
Now that this Piggy's out of the gate, don't hesitate! Join the waitlist now and have first opportunity to lock out your competition.
Cookeville
A thriving college town and regional hub with a fast-growing population and strong consumer base.
Coming SoonKnoxville
One of Tennessee's largest metro markets — home to a diverse, high-spending suburban audience.
Coming SoonNashville
The fastest-growing city in the Southeast, with booming affluent neighborhoods and relentless consumer demand.
Coming SoonChattanooga
A revitalized city with a thriving economy, outdoor lifestyle culture, and high-income residential growth.
Coming Soon
Spots Are Limited.
Don't Let a Competitor Claim Yours.
Only 11 advertisers per postcard. One per industry.
Once your category is taken, it's gone until a spot opens up.
Let's Talk About
Growing Your Business
Fill out the form and we'll reach out to discuss available spots in your territory, pricing, and how PiggyBack Postcards can work for your specific business.
